PEETZ

KIKO Lures for Salmon

by
August 1, 2025
The Salmon Salmon are considered the ultimate game fish because of their tremendous power, speed and stamina. These traits are present because salmon are anadromous, meaning they spend their adult life at sea and swim long distance to return to their freshwater spawning grounds. During this trek, salmon often vault over rapids and falls that are seemingly impossible to climb.

PEETZ Celebrates a Century of Craftsmanship and Resilience

Reaching the 100-year milestone is a rare and remarkable achievement, especially in the competitive world of fishing gear manufacturing. PEETZ, a trusted name across Canada, has built a legacy rooted in quality, durability, and a deep love for the sport of fishing. At the heart of this enduring success is

Why pick Red?

Enquiring Anglers want to know… What are they talking about? Listen in

The Legacy and Generosity of Anthony Gerard Peetz

November 25, 2015
We are constantly amazed at how deeply rooted the PEETZ family is in the history of Victoria and other regions of Vancouver Island. Recently we learned a little more about the innovation and entrepreneurship that was pursued with great ambition by the youngest member of the Peetz family… The youngest

PEETZ Outdoors Celebrates Its 90th Year Anniversary

July 16, 2015
Legacy Canadian manufacturer launches Artist Series of reels hand-carved by renowned Kwagiulth artist and master carver Jason Henry Hunt.by Jason Hunt Victoria, BC – July 15 23, 2015 – PEETZ Outdoors Limited, a Canadian manufacturer of fishing reels, rods and unique fishing tackle, is commemorating its 90th year in business

The Legacy of Boris Peetz

June 10, 2015
by Doug Pollard, author of “PEETZ, A Reel For All Time.” Published in Seaside Times, August 2011 In 1911, a young man arrived in Victoria 11 years after leaving his native Russia. Among his luggage was a tiny kettle and spirit burner he had fabricated while working at the Montreal
"Circle of Life" Limited Edition Hand Carved Fishing Reel by Jason Henry Hunt

Reflecting on PEETZ and the “Circle of Life”

June 8, 2015
When the partners at PEETZ started planning where we might go with our venerable old company over the next year or two, we realized that we all shared some common objectives around our vision for its future; it somehow needed to intersect our love for outdoor adventure, the sport/lifestyle of

About PEETZ

Boris Peetz is credited with the innovation of the first PEETZ reel, which likely began its commercial journey in 1924. This was a notable year not only for the introduction of the reel but also for the completion of the Johnson Street Bridge, a significant landmark. The PEETZ reel has since become a respected name in fishing equipment, symbolizing quality and craftsmanship in the angling community.

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KIKO Lures for Salmon

The Salmon Salmon are considered the ultimate game fish because of their tremendous power, speed and stamina. These traits are present because
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Why pick Red?

Enquiring Anglers want to know… What are they talking about? Listen in to this conversation. Posted on December 17th, 2008 by laura from KIKO

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