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The Legacy of Boris Peetz

June 10, 2015
by Doug Pollard, author of “PEETZ, A Reel For All Time.” Published in Seaside Times, August 2011 In 1911, a young man arrived in Victoria 11 years after leaving his native Russia. Among his luggage was a tiny kettle and spirit burner he had fabricated while working at the Montreal
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"Circle of Life" Limited Edition Hand Carved Fishing Reel by Jason Henry Hunt

Reflecting on PEETZ and the “Circle of Life”

June 8, 2015
When the partners at PEETZ started planning where we might go with our venerable old company over the next year or two, we realized that we all shared some common objectives around our vision for its future; it somehow needed to intersect our love for outdoor adventure, the sport/lifestyle of
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About PEETZ

Boris Peetz is credited with the innovation of the first PEETZ reel, which likely began its commercial journey in 1924. This was a notable year not only for the introduction of the reel but also for the completion of the Johnson Street Bridge, a significant landmark. The PEETZ reel has since become a respected name in fishing equipment, symbolizing quality and craftsmanship in the angling community.

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Find your trout

If you can find trout, you are one step closer to catching them. The key is knowing where to look.Trout come in
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KIKO Lures for Salmon

The Salmon Salmon are considered the ultimate game fish because of their tremendous power, speed and stamina. These traits are present because

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